#Revenue Directory
Bigin by Zoho logo

Bigin by Zoho

7.8

Zoho's lightweight, free-forever pipeline CRM for small business.

CRMFree option15-day trialChennai, IndiaMobile appSolo-friendlySMB
Visit websiteFree, paid from $7/user/mo (billed annually)
Bigin by Zoho product screenshot
The verdict

The best free-tier CRM on the market right now simply because the free plan ships with an official MCP server too.

Best for: Small businesses (1-20 employees) who've outgrown spreadsheets but find full Zoho CRM too complex.

AI-stack fit

74/100

Zoho ships an official 'Zoho MCP for Bigin' server connecting to Claude, ChatGPT, Gemini CLI, and VS Code (help.zoho.com/portal/en/kb/bigin/zoho-mcp-for-bigin), available even on lower tiers, alongside standard API/webhook access.

MCP support

Official MCP server

Public API

REST API

Works with
Claude / Claude CodeChatGPTGeminiZapier / Make

What's good

  • A genuinely functional free-forever plan (1 pipeline, 500 records), not just a time-limited trial
  • Official Zoho-built MCP server connects directly to Claude, ChatGPT, Gemini CLI, and VS Code
  • Zia AI features (reply assistant, churn analyzer, smart summaries) are bundled from the Premier tier up, not sold separately

What's not

  • Record caps scale with tier (500 free up to 1M on the top plan), which can bite as your database grows
  • AI features are metered via monthly AI credits that run out
  • Deeper CRM capability (advanced forecasting, territory management) means graduating to full Zoho CRM

Bigin by Zoho pricing

Free, paid from $7/user/mo (billed annually). Verified 2026-09-03.

PlanPriceBest for
Free$01 pipeline, 500 records.
Express$7/user/mo (billed annually)3 pipelines, 50,000 records.
Premier$12/user/mo (billed annually)5 pipelines, 100,000 records.
Bigin 360$18/user/mo (billed annually)Most popular, 15 pipelines, 1M records.
In-depth written review coming soon. The structured scorecard above reflects Revenue Directory's current assessment of Bigin by Zoho.

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