Sell more, with better software
Tactics, teardowns, and opinions for AI-native sales teams. No fluff, just things that move pipeline.
How to Choose Your First CRM When Spreadsheets Stop Working
A step-by-step guide to picking your first CRM: the signs you've outgrown a spreadsheet, the must-haves, real costs, and a trial checklist before you buy.
5 min readArticleWhat Does a CRM Cost for a Five-Person Sales Team?
Real per-seat CRM pricing for a five-person B2B sales team, with the plan that actually meets a small team's requirements, not just the cheapest headline rate.
5 min readArticlePrompt Claude for GTM: 6 rules
How to prompt Claude for GTM work: give it the goal not the steps, let it delegate to subagents, save skills instead of re-explaining, and give it memory.
5 min readArticleConnect your CRM to Claude or ChatGPT
How to connect your CRM to Claude or ChatGPT over MCP. Step-by-step setup for Attio, HubSpot, Close, Salesforce, Zoho, and monday CRM.
7 min readArticleRun your GTM stack with Claude Code
Practical examples of driving your sales stack from Claude Code and other AI agents over MCP, with a clear split of what each side does best.
6 min readArticleState of MCP in sales software: 2026
Revenue Directory scored 83 sales tools for MCP support, API depth, and agent-readiness. Here is what the data says about your AI stack.
5 min readArticleSales benchmarks for 2026
Real 2026 sales benchmarks: cold email reply rates, cold call conversion, win rates, and industry numbers, plus how to push your hit rate above average.
6 min readArticleCold email deliverability in 2026
Why your cold emails land in spam, and the setup that gets them into the primary inbox. Domains, warmup, volume, and the tools that help.
3 min readArticleHow to build an AI-native sales stack
A practical guide to assembling a sales stack your AI agents can actually drive: the layers, the tools, and the order to set them up in.
3 min read